Welcome to the MK-Group legacy of work.
Case Study: Total Refrigeration Ltd A Unilever Co. B2B New & Traditional /media
Operating in the niche catering, hospitality and public service sectors Total Refrigeration wished to develop its online presence to combat the increased penetration of web based suppliers into its traditional markets.
Case Study: The Taylor Company Direct Mail for Qualified Sales Appointments
The Taylor Company is the UK’s leading distributor of Soft Ice Cream Machines and relies on direct mail to secure qualified sales appointments for its sales force.
Case Study: Smurfit Kappa Litho Ready
Litho Ready microflute board is a highly specialised packaging and Point Of Sale (POS) substrate that delivers high levels of presentation and therefore cost and energy savings to printers, manufacturers and retailers.
Case Study: Smurfit Kappa Sheetfeeding
Smurfit Kappa Sheetfeeding is the UK’s leading manufacturer of Micro Flute Boards which are highly regarded by Blue Chip manufacturers and high street retailers for use in high quality, lightweight packaging and merchandising.
Case Study: National Schoolwear Centres Brand Extension
National Schoolwear Centres plc is the UK’s leading independent supplier of school uniforms.
Case Study: Hubbard Products Zanotti SpA PR & Marketing Collateral
In 2006 Zanotti SpA, the world’s third largest manufacturer of commercial and transport refrigeration units, created through acquisition a UK manufacturing arm called Hubbard Products.
Case Study: Hubbard Ice Systems Rebranding
A highly successful importer and distributor of world brand leading commercial ice machines required a new brand identity following the sale, by parent company HTG Trading, of sister companies Hubbard Commercial and Hubbard Transport to Italian refrigeration specialist, Zanotti SpA.
Case Study: National Schoolwear Centres Franchisee Recruitment
National Schoolwear Centres plc operates a predominantly franchise based business model.
Case Study: Experience Sheringham
The Sheringham Area Community Partnership, known as SheringhamPlus, had been successful in securing European and local government funding to further the economic development of the area.
Case Study: Edwin Watson Partnership
Following the merger in 2002 of East Anglia’s leading firms of Residential Estate Agents and Commercial Agents, Watsons and Percy Howes, MK were contracted to evaluate the branding and market positioning of the ensuing company.
Case Study: Alan Boswell
This Insurance Age Top 100 regional independent insurance broker and financial services group was experiencing a period of sustained growth arising from an aggressive strategy of acquisition and new market development.
Experience Sheringham
This EU Funded regional special interest group wished to market their geographical area to improve its economic viability and sustainability.
Scotsman Ice
Scotsman Ice Systems has been a worldwide leader in the manufacture of ice machines for over 50 years.
Hubbard Products
Hubbard Products Ltd., part of the worldwide Zanotti group, is one of the UK’s leading designers, manufacturers and suppliers of commercial cooling equipment for both static and transport logistics requirements and has earned an enviable Global reputation for innovation and design-led excellence.
Misterchill
The MisterChill website supplies Scotsman commercial ice machines without the added extras of installation and extended warranties, in order to keep prices low for experienced trade customers.
Perfect Ice
The world’s leading manufacturer of ice machines for the hospitality and leisure sector has a duty to ensure that ice served from its machines is clean and hygienic, protecting its brand investment.
Period & Prestige
Leading regional high street estate agency chain, Watsons Residential was operating in an increasingly saturated market and wished to differentiate their offering from other agents.
Antec
Antec was established in 1991 and offers a fully licensed and insured, safety conscious service in asbestos removal and surveying – nationwide.
Experience Sheringham
“The main success of the project, however, was in engaging the local community in the economic prosperity of the area”
National Schoolwear Centres
“Transparency exists before and after communication. The more you help your customers – by giving them insight into what you’re working on, how you’re working, and the questions that others like them have – the more you’re helping the evaluation”
Norboard
“Norboard’s latest newsletter signifies an evolving company that’s not afraid of change and that is constantly developing its offering to provide the best solution”
Total Refrigeration
“In avoiding spreading the focus too thinly it is possible to focus on sectors in which significant expertise, breadth and depth of contacts have been developed over time”
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Registered address: MK Marketing Group Ltd, Meadow House, 3-5 Wensum Mount, Low Road, Hellesdon, Norwich, NR6 5AQ - Registered in England No.1233734.
Registered address: MK Marketing Group Ltd, Meadow House, 3-5 Wensum Mount, Low Road, Hellesdon, Norwich, NR6 5AQ - Registered in England No.1233734.
