Antec

“Added values are real and perceived; tangible and intangible. A reliable, informed, expert opinion becomes a very significant part of the selling organisation’s added value, as perceived by the customer”

About

Antec was established in 1991 and offers a fully licensed and insured, safety conscious service in asbestos removal and surveying – nationwide.

Strategy

To demystify the common perceptions surrounding asbestos contamination and removal. To establish Antec as an opinion former and a leading authority on the subject with an understanding of customer issues and motivations.

Detail

A picture led series of case studies and introductions to company services, setting out the benefits of utilising a high quality technical service. Promoting added value and delivering premium opportunities to our client.