The MisterChill website supplies Scotsman commercial ice machines without the added extras of installation and extended warranties, in order to keep prices low for experienced trade customers.
strategyTo create a simple-to-use, no frills website to mirror the company's supply-only approach, which highlights low costs with after sales and technical support and safe & secure online shopping.
detailCustomers can search easily by ice type and application. A simple content management system was designed for the client to upload and control the order of products within the site to help them keep on top of changing prices and special offers. The site also has an e-commerce solution with integration to an online merchant account.